Companies can now train AI models faster and gain immediate value and insights from customer conversations. Today, Invoca announced enhancements to its Signal AI suite, as well as the introduction of Signal AI Studio. Signal AI Studio is a new solution that allows businesses to quickly create custom AI models that automatically unlock breakthrough insights from phone conversations. This is particularly valuable for businesses that acquire customers over the phone. With Invoca AI, digital marketing and contact center teams can collaborate to drive revenue growth. In addition to Signal AI Studio, Invoca has also introduced Topic Explorer and GPT Call Analysis as part of Invoca Labs, along with other AI innovations.
Signal AI Studio makes it easy for marketing and contact center teams to create custom AI models trained on their business’s call data. These models can detect actionable insights from conversations and improve marketing, sales, and CX. According to Nathan Ziv, Senior Vice President of Product at Invoca, businesses often hear claims of AI’s potential but struggle to see tangible results. With Signal AI, however, any user can unlock the power of AI without being a data scientist. Custom-trained AI models provide accurate insights, and Signal AI Studio allows teams to create them faster than ever before.
Signal AI Studio offers several features to facilitate the creation of custom AI models. Users can automatically capture insights from phone conversations at scale, easily create custom AI models by typing in an insight, and automate follow-up actions using industry-leading integrations. These features enable businesses to optimize marketing spend, improve agent performance, and gain a deeper understanding of customer conversations.
Invoca has also made updates to its Signal AI suite. These updates include features such as Signal AI Autocapture, which extracts valuable data from conversations to improve campaign reporting and audience retargeting. The new transcription engine turns call recordings into accurate text transcripts, and fine-tuned neural network models track caller and agent sentiment separately throughout a call.
Many leading consumer brands rely on Invoca’s Signal AI to improve digital marketing ROI, customer experiences, and call conversion rates. Invoca’s Signal AI has proven especially valuable for luxury brand Four Seasons Hotels and Resorts, enabling them to measure room requests and reservation calls generated from search and digital marketing, and increase their return on ad spend.
Invoca has also launched two new early-stage features through Invoca Labs: Topic Explorer and GPT Call Analysis. These features allow users to uncover new insights and analyze call data using experimental AI, providing valuable information about customers, call experiences, agent performance, and marketing campaigns.
Invoca ensures the reliability, security, redaction, and compliance of all its AI products to protect customer data and consumer privacy.
For more information about Invoca and its Conversation Intelligence AI solutions, visit their website at www.invoca.com.
Source: Invoca
