Create Stunning Sora AI Videos on Bing—Free Features Inside!

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Bing Video Creator: A Game Changer in AI Video Generation

The Rise of AI Video Creation

When OpenAI launched its AI video generation tool, Sora, in December 2024, it was heralded as a revolutionary breakthrough. This tool had the unique ability to convert simple text prompts into realistic videos in a flash, capturing attention globally. Fast forward to mid-2025, Sora encounters fierce competition, notably from Google’s Veo 3 engine, which has also burst onto the scene with impressive capabilities.

OpenAI‘s stunning debut was met with such overwhelming demand that the company momentarily paused new sign-ups. Despite this, Sora established a significant presence in the world of AI-generated content, making it a go-to solution for many users.

Bing Enters the Fray

In a strategic move, Microsoft has launched its own AI video generator named Bing Video Creator. This innovative tool provides users with free access to Sora’s technology via the Bing mobile app—albeit with some geographical restrictions, as it remains unavailable in China and Russia.

How to Access Bing Video Creator

To access this feature, users simply need to update or download the Bing app. Once there, a dedicated tile for the Video Creator will likely greet you on the homepage. If you don’t see it, just dive into the navigation menu and select “Video Creator.” Input your desired prompt and hit “Create”—it’s as easy as that! However, keep in mind that users may be prompted to sign in to their Microsoft accounts for functionality.

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Current Features of Bing Video Creator

Upon launch, users can create five-second videos with an aspect ratio of 9:16, mirroring that of Instagram Reels. However, patience is essential as the video generation process can take quite a bit of time. While the Standard pace may result in hours of waiting, opting for Fast will shorten the duration, albeit not by much.

You can create ten Fast videos for free; thereafter, each will come at a cost of 100 Microsoft Reward points.

Video Management and Updates

Among its advantages, Bing’s Video Creator allows users to queue up three videos simultaneously. Notifications will inform you once your creation is ready for viewing. Additionally, all generated videos will remain accessible for 90 days, giving users ample time to download, share on social media, or send via email.

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Safety Measures in Place

With the rise of AI-generated content comes the need for safeguards. Microsoft has assured users that the Bing Video Creator will adhere to the stringent safety protocols already established for Sora. In instances where the system detects potentially harmful prompts, video generation will be halted and the user will receive a warning.

To help distinguish AI-generated content, each output from Bing’s Video Creator will be stamped with a watermark based on the C2PA standard. This allows for easy identification and brings an added layer of transparency to the generated content.

Future Prospects: Expanding Features

Looking ahead, Microsoft has plans to roll out additional features for the Bing Video Creator. Soon, users can expect desktop accessibility via Bing’s official site and support for 16:9 landscape aspect ratio. This change will broaden the utility of the tool for various content sharing platforms.

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Competition Growth in AI Video Creation

OpenAI’s Sora experienced a massive spike in user interest upon its launch, with many eager users eager to utilize its features. Nonetheless, the AI landscape is now filled with rivals. As technologies like Google’s Veo 3 engine gain traction, the competitive landscape is becoming more intricate. Bing’s foray into this space signals a vibrant competition ahead, which will inevitably lead to enhanced user offerings.

Sora vs. Bing: A Feature Comparison

While Sora is available for a subscription fee—with plans that go up to $200 per month for high-resolution video capabilities—Bing is stepping into the game with a free-to-use platform, at least initially. This approach could attract a broader audience, especially users who are less inclined to pay for AI-generated video solutions.

Pricing Models That Make Sense

OpenAI’s pricing structure for Sora has raised some eyebrows, with a $20 monthly fee needed for a basic, low-resolution video subscription, escalating further for higher resolutions. With the introduction of free access through Bing, users are given an enticing choice—a strategy that could lead to increased market share for Microsoft.

User Experience: A Tale of Two Platforms

Accessing and using Bing Video Creator may present a smoother experience for many compared to Sora. Given its integration with existing Microsoft ecosystems, it allows for easier video management and sharing options. In contrast, Sora’s standalone website may require users to adapt to a different platform interface.

The Future of AI-Generated Videos

As technology continues to advance, the demand for easy-to-use, AI-driven content generation tools will only increase. With companies like Microsoft and Google investing significantly in this technology, the future of AI-generated videos looks promising. Augmented reality and 3D content are likely on the horizon as both Sora and Bing develop their capabilities further.

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Conclusion: The New Age of Video Creation Awaits

With the launch of Bing Video Creator, Microsoft has introduced a formidable competitor to established players like OpenAI’s Sora. By providing free access and aiming to integrate useful features, Microsoft is well-positioned to capture a significant portion of the AI video creation market. As users continue to embrace these innovative tools, one thing is clear: the age of AI-driven video content is just beginning.


In this coverage, we explore the rapid advancements in AI video generation, provide detailed feature insights, and assess how competition drives innovation, all while ensuring unique and engaging prose for our audience.

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Leah Sirama
Leah Siramahttps://ainewsera.com/
Leah Sirama, a lifelong enthusiast of Artificial Intelligence, has been exploring technology and the digital world since childhood. Known for his creative thinking, he's dedicated to improving AI experiences for everyone, earning respect in the field. His passion, curiosity, and creativity continue to drive progress in AI.